PC sales are shrinking because of stagnation in the primary driving force for selling new PC hardware.
Games.
Gamers now have 4 platforms to choose from (smart phone, console, hand-held, PC), and game developers are putting LESS dollars into high end PC titles and concentrating on consoles for their premium products.
With no Diablo 3 (or whatever) to entice me with gameplay I can't find anywhere else, I have much less of a reason to play games on my PC rig, much less upgrade it.
When it comes to writing emails or checking facebook, a smart phone or tablet will do that just as well as a PC.
Macs have never been gaming machines, so they are immune from that particular effect. It is 'trendy' to have a macbook right now (seriously, go to a coffee shop and tell me what you see), and the vast majority of their sales are to less-technology/gadget-savvy users who have bought their Mac because of other people telling them that Macs are good, rather than the hardware, specs, or software on the computer.
In the end, it is all marketing... which is the case with most of Apple's products. They have been selling PC hardware now for years at a higher price than their competitors. Windows 7 isn't any worse (or better) than MacOS for browsing the web or checking email..... so its not the OS that is influencing soccer moms and emo kids to buy Mac either.
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Games.
Gamers now have 4 platforms to choose from (smart phone, console, hand-held, PC), and game developers are putting LESS dollars into high end PC titles and concentrating on consoles for their premium products.
With no Diablo 3 (or whatever) to entice me with gameplay I can't find anywhere else, I have much less of a reason to play games on my PC rig, much less upgrade it.
When it comes to writing emails or checking facebook, a smart phone or tablet will do that just as well as a PC.
Macs have never been gaming machines, so they are immune from that particular effect. It is 'trendy' to have a macbook right now (seriously, go to a coffee shop and tell me what you see), and the vast majority of their sales are to less-technology/gadget-savvy users who have bought their Mac because of other people telling them that Macs are good, rather than the hardware, specs, or software on the computer.
In the end, it is all marketing... which is the case with most of Apple's products. They have been selling PC hardware now for years at a higher price than their competitors. Windows 7 isn't any worse (or better) than MacOS for browsing the web or checking email..... so its not the OS that is influencing soccer moms and emo kids to buy Mac either.
